The whole fashion system will have to change," says Beppe Modenese, called the founding father of Milan Fashion Week. "[It] must adapt to the reality that there is no strong difference between summer and winter anymore."
You can sense the feeling of impending doom from the following quote:
A buyer for one major chain remarked that, while her staff had built its entire fall purchase around an exceptionally rich selection of designer coats, the best-selling item of apparel in their stores this month had been a cotton shift from Marni.
The following quote slams home how bad things of got in the shopping malls of America.
For consumers that’s a boon. For retailers it is a prospect that inspires dark thoughts. “What are we supposed to do when there are no seasons anymore?” asked Ms. Solomon, who mimed putting her head in a noose.
Only in America (or is it Italy).
NY Times article:
Al Gore’s Fashion Forecast