Swedish vodka group Absolut are pushing their green credentials. Whilst I can vouch for the quality of the merchandise (especially when cooled - globally or otherwise) I am somewhat cynical about such branding exercises.
But hey, anything is better than nothing and the adverts are always innovative. They even provide hints and tips on going green such as:
1. Pay bills online. Save time, paper and a lot of stamp licking.
2. Use bamboo products. They're good for more than just pandas.
Absolute Global Cooling
Anyone bringing the redbulls?